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With more than 35 years of experience in the hospitality industry, VF Hotels offers a consistent record of quality, efficiency and performance. Our portfolio of properties includes a four star urban hotel, an oceanfront resort, a popular conference center and a bustling franchise at a major international airport. We are big enough to have a solid understanding of the industry yet small enough to offer uncompromising personalized service.
For owners and investors, that means efficiency, profitability and pride. Expenses and revenues are monitored daily by our experienced staff. And because we pride ourselves on attracting and retaining the strongest operating teams in the marketplace, our employees have the knowledge and expertise to maintain top quality service in a cost-effective manner.
For hotel guests, it means a committed, anticipatory staff focused on the highest level of accommodation. From immaculate rooms and beautifully manicured grounds to creative, delicious cuisine and expertly maintained equipment, we keep a watchful eye on the details so that guests are free to focus on the nature of their stay.
At VF Hotels, we understand that properties are not widgets. Even within a franchise, each hotel has an individual character, a unique demographic, a target customer. We strive to bring out the best in each property, ensuring a memorable stay for guests and an enviable rate of return for owners. Our Performance Reward System recognizes outstanding contributions in both hourly and management associates—empowering staff to offer unparalleled customer service while fostering a climate that encourages efficiency and creativity.
That quest for excellence drives everything we do at VF Hotels—and makes our properties some of the most coveted in the industry.
Property management responsibilities may include:
Centralized Accounting
- A full-service staff manages day-to-day accounting and reporting functions
- Preparation of reports, including operation analysis, income, costs, expenses, statistics such as average daily rate and occupancy
- Monthly and annual financial reports
Franchise Management
- Monitor and maintain brand standards
- Prepare quality reports to owner
Sales and Marketing
- Management by objective
- Standard operating procedures
- Integrated direct selling process
- Sales training
- E Commerce
- Revenue Management
- Performance based sales incentive
- One on one sales coaching
- Brand maximization
- General Manager is top sales person
- Cross selling program for all VF Hotels
Human Resources
- Use and implementation of VF Hotels proprietary HR standards manual
- Hiring, interviewing, testing and background investigation
- Staff and management orientation
- Employee policies and guidelines; employee manual
- Performance evaluation
- Employee counseling and training
- Compensation analysis
- Management of benefits such as wages, workers’ compensation, 401K plan
- Semi-annual associates survey
- Incentive and retention program
- Implementation of performance-based bonus packages
Centralized Purchasing
- Procurement of operating supplies
- FF&E analysis
Engineering
- Evaluation and maintenance programs for equipment
- Prepare guidelines to anticipate future capital needs
- Monitor maintenance programs for public areas and guest rooms
Food and Beverage
- Menu planning
- Cost and portion control
- Catering
- Inventory
- Maintain design and thematic consistency
Housekeeping
- Maintain standards to ensure quality and consistency
- Routine inspections of guest rooms, common areas and grounds
- Landscaping
- Monitor productivity markers
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